Our Methodology
Our Methodology at Anaemo Insights is designed to deliver accurate and data-driven insights through innovative market research techniques. As a leading market research agency in UAE, we utilize a combination of qualitative and quantitative approaches to ensure reliable results. From conducting in-depth feasibility studies to analyzing consumer behavior, our rigorous research framework helps businesses make strategic decisions with confidence. By leveraging advanced tools, real-time data collection, and expert analysis, we provide actionable insights that drive growth and success in competitive markets.
Effective Solutions
We work with your company to identify position requirements, implement recruitment programs, and
initiate employee assessments that maximize recruitment efforts
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Face to face
Most of our field-forces are either CAPI enabled (Computer Assisted Personal Interviewing), using PDA’s for electronic data collection, or both. A face to face interview also helps to decipher expressions.
Read more Implied Methods
Data Collection
- Field Audits
- Accuracy monitoring
- Questionnaire Design
- Questionnaire Coding
Interviewing – Method
- CAWI – Computer assisted Web Interviews
- Mail Questionnaires / Surveys
- One-on-One / In-Depth recorded interviews
- CATI – Computer assisted telephonic interviews
- CAPI – Computer assisted Personal Interviews
Market Research
- Quantitative Research
- Qualitative Research
- Hybrid Research – combination of qualitative and quantitative techniques
- Secondary Research – Desk Research
- Focus Groups
